Spreed Partners with MoFuse to Expand its Mobile Web Solutions for Major Media Businesses
Client Postmedia Network to Begin Roll Out of Solutions to Local Advertisers
Providence, RI, February 15, 2012 — MoFuse, a mobile web content management provider, today announced a relationship with Spreed Inc., a mobile publishing and advertising solutions provider, to offer value-added mobile web development services to major media organizations throughout the U.S. and Canada. Spreed is working with MoFuse to provide additional revenue opportunities for its customers’ digital ad sales teams by enabling publishers to offer mobile websites to local businesses.
A major hurdle for many businesses is that they have no mobile website or campaign landing pages. With over 50% of searches for local businesses being conducted on a mobile device, not having a mobile presence is a huge roadblock to reach a growing mobile audience. This offering eliminates this hurdle and allows small-to-medium sized businesses to rapidly adopt mobile, while creating new revenue opportunities for media companies.
“Spreed helps media companies make money in mobile and by partnering with MoFuse we enable our publishers’ ad sales teams to add mobile websites to their traditional offerings,” said Anthony Novac, CEO of Spreed. “With MoFuse we have created a streamlined process for delivering best-in-class mobile websites for advertisers–literally overnight.”
Together, the companies are working with Postmedia, the largest publisher of paid English-language newspapers in Canada, to create mobile websites for local businesses. Spreed works closely with the Postmedia ad sales team to identify opportunities, while MoFuse quickly turns around robust mobile websites to meet the advertisers’ needs.
“MoFuse works closely with partners who either use our platform to build mobile websites for their clients, or by implementing a process to build sites for them,” said Annette Tonti, CEO of MoFuse. “Together with Spreed, we are hitting the market to provide publisher sales teams with new revenue opportunities.”
MoFuse offers a leading mobile web content management platform, providing an easy and cost effective solution for publishers and small-to-medium-sized businesses to quickly build and manage their mobile web presence. Media companies, national local brands, and agencies have partnered with MoFuse to create optimized mobile sites and landing pages for their customers and locations. Founded in 2008, MoFuse powers thousands of mobile websites across the globe. MoFuse is headquartered in Providence, RI. For more information, visit www.mofuse.com.
About Spreed Inc:
Spreed Inc. is a leader in mobile publishing and advertising technology for the media industry. By focusing on scalability, security and analytics, Spreed excels in the fast, cost effective development of smart phone and tablet applications that generate revenue from day one.
By simplifying the mobile eco-system, Spreed enables content providers to work with just a single vendor. Seamlessly integrating all of the pieces needed for a lucrative mobile property to speak to and listen to each other, Spreed increases speed to market and advertising revenue optimization. Spreed’s technology interlinks three sophisticated, proprietary platforms – ContentSync, Clever Ads and Mobile Insight – that together deliver a market best mobile publishing solution. For more information, visit www.spreedinc.com.
Contact for MoFuse:
Tamara Gruber, Red Giant Consulting